Growth Fisher
Operator-led growth reviews for B2B SaaS teams that need to know why acquisition is or is not becoming qualified pipeline.
$ ls ~/projects
I use this page as a public directory for my work outside the blog: Growth Fisher, Measure LLM, and practical tools for growth teams.
$ cd companies
Operator-led growth reviews for B2B SaaS teams that need to know why acquisition is or is not becoming qualified pipeline.
A project around measuring brand visibility, answer quality, and source coverage across LLMs and AI search experiences.
$ cd free-tools
Calculate CAC payback using spend, qualified leads, close rate, gross margin, and churn.
Work backwards from a pipeline target to the opportunities, leads, and allowable CPL the budget can support.
Review a public landing page URL across message, offer, proof, friction, tracking, and sales handoff.
$ connect --social
I am most active on LinkedIn and I publish longer notes here. For consulting or collaboration, start with a short email.